Changes for page Kohinoor Chemical Company Ltd.
Last modified by Md. Touhidul Islam on 2022/08/13 01:55
edited by Md. Touhidul Islam
on 2022/08/13 01:25
on 2022/08/13 01:25
edited by Md. Touhidul Islam
on 2022/08/13 01:24
on 2022/08/13 01:24
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... ... @@ -39,7 +39,7 @@ 39 39 40 40 The company has been operating in this country since 1956. In 2020-21, the company earned more than BDT 4 billion. The gross profit margin was 19.27%. The sales revenue has increased by more than 6% while the net profit increased by 39% in 2020-21. More than 80% of the revenue is made through toiletries. The company can produce 40 metric tons toilet soap, 90 metric tons washing soap and 100 metric tons detergent per day. Around 2,389 people work for the company. The factory of the company is in Tejgaon. But the distribution network is established across the country. The company was awarded 2nd position in the category of "Large Industry" in National Productivity Excellence & Institutional Appreciation-2020. 41 41 42 -The sales of shavingcream, detergentpowder and toiletsoaps have decreased whilethe other products’ salesincreased.The target marketof the company isdifferentfordifferentbrands. For example,thetarget marketfor SandalinaSandal Soaps girls agedfrom 10 to 30 whilethetargetmarketfordetergent powder are mainly the housewives andmothers. Sandalina Sandal Soap, Tibet snowandsomeotherbrandso of theompany havebeenawardedthe position among the top brands of Bangladeshseveraltimes. Thecompany has a marketshareof 11.5% accordingto therevenueof the FMCG industry. Marico hasthe highestmarketshare which is followed by Keya Cosmatics,Reckitt Benckiser(Bd.) Ltd and KCCL. Key personnels of the comppnay are Mr. MohammadObaidul Karim, Mr.Rezaul Karim, Mr. Md. Ebadul Karim, Mrs. Arzuda Karim and so on.42 +The sales composition of the company is presented in the following picture. The sales of shaving cream, detergent powder and toilet soaps have decreased while the other products’ sales increased. 43 43 44 44 == Products == 45 45